They love Twitter at the Telegraph. Editor Will Lewis is was an enthusiastic tweeter.

Accordingly, editorial underlings are also mad for it.

Anyway, what with the UK budget coming up, presumably some tech-savvy bods over in Victoria thought they should be all web 2.0 and create a Twitter Fall – that is, a live streaming update of tweets aggregated from Twitter – relating to the Budget. It got pride of place on the Telegraph’s budget page:

If you’re on Twitter, any tweet that you post with “#budget” in it will appear right up there atop the Telegraph’s website. Very interactive. Alas, it isn’t quite going to plan. In fact, it’s what you might call a bit of a major #telegraphfail :

And worse:

Related link:
Ethan Zuckerman on hashtags, breaking news and disinformation – Journalism.co.uk

This entry was posted by Sam Jones on Monday, April 20th, 2009 at 16:21 and is filed under Capital markets, People. Tagged with #Telegraphfail, Telegraph, twitter, twitter fail, twitter fall, will lewis. Edit this entry.