Yes, that Gisele. Gisele Bundchen, the supermodel. You know, the Brazilian beauty and former squeeze of Leonardo DiCaprio. OH OK, OK - this Gisele:
You see, it just doesn’t make good business sense for a girl to take dollars anymore.
Bloomberg reports that Gisele, who is generally acknowledged to be the industry’s top-earning model, now insists that she is paid in pretty much any currency, aside from the ailing US dollar.
In doing so, she has created an unlikely alliance with the likes of Warren Buffett and Bill Gross in betting that the dollar is only going one way in the coming months: down.
When Bundchen, who, according to Forbes earned $33m in the year to June, signed a contract in August to represent Pantene hair products, she demanded payment in euros, according to Veja, Brazil’s biggest weekly magazine.
She’ll also get euros for the deal she reached last October with Dolce & Gabbana to promote the designer’s new fragrance, Veja reported.
The model’s twin sister and manager, Patricia, told Bloomberg in a telephone interview back in September, that “contracts starting now are more attractive in euros because we don’t know what will happen to the dollar.”
For those of you who failed to heed the warnings of Mssrs Buffett, Gross and the other dollar bears, we wonder if the Bundchen twins prove more persuasive.
